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Toronto School of Management

Toronto, Ontario, Canada
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Digital Marketing Specialist at Toronto School of Management at Main

The Diploma in Digital Marketing Specialist Co-op program focuses on marketing, advertising and campaign management through the PPC marketing model, social media networks and research to build the correct marketing strategy. This program qualifies for Second Career funding.

This program is powered by the Digital Marketing Institute (DMI) and Perlego. Upon successful completion, you will also receive a Digital Marketing Associate certificate.

Program Outcomes

  • Students will develop digital advertising campaigns such as presentations, websites, social media, brochures, reports and newsletters
  • Students will make use of tools such as WordPress, HTML and CSS, Google Adwords and Google Analytics
  • Improve your writing and create content for promotional purposes
  • Students will conduct surveys to identify the interests and concerns of key stakeholders
  • Students will build, optimize and analyze PPC campaigns on Google Ads and Bing Ads
  • Students will gain an additional certificate from the Digital Marketing Institute
  • Students will strengthen their resume with Canadian work experience
  • Co-op placement* or Capstone
Level Diploma
Discipline Computer Science and IT
Duration 15 months
Intakes Jan, Sep
Application Fees CAD 0
Tuition Fees CAD 12250
Campus Main
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Admission Requirements
Language proficiency (minimum)
PTE 36
Duolingo 95
Exam proficiency (minimum)
SAT Not Required / Waiver
ACT Not Required / Waiver
GRE Not Required / Waiver
GMAT Not Required / Waiver

Minimum GPA- 50%

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Times Higher Education --
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QS Ranking

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THE Ranking

THE (Times Higher Education) has been providing trusted performance data on universities for students and their families, academics, university leaders, governments and industry, since 2004. We create university rankings to assess university performance on the global stage and to provide a resource for readers to understand the different missions and successes of higher education institutions.

Shanghai Ranking

The Academic Ranking of World Universities (ARWU) was first published in June 2003 by the Center for World-Class Universities (CWCU), Graduate School of Education (formerly the Institute of Higher Education) of Shanghai Jiao Tong University, China, and updated on an annual basis

Webometrics Ranking

The "Webometrics Ranking of World Universities" is an initiative of the Cybermetrics Lab, a research group belonging to the Consejo Superior de Investigaciones Científicas (CSIC), the largest public research body in Spain. CSIC is among the first basic research organizations in Europe. The CSIC consisted in 2006 of 126 centers and institutes distributed throughout Spain.

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