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Cranfield University

Cranfield, England, United Kingdom
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Strategic Marketing at Cranfield University at Main

The Strategic Marketing Master of Science is a top-ranked marketing MSc. It is ranked 5th in the UK and 15th in the world by QS World University Rankings: Masters In Marketing 2022.

The MSc Marketing course will equip students with the expertise and advanced knowledge to become a successful marketing leader of the future. The course covers the full marketing spectrum from marketing strategy, communications and branding to market research, omnichannel marketing and big data marketing analytics.

The course has been developed to produce practical, proactive strategic marketers, and Cranfield University's teaching methods are specifically geared towards encouraging participation, self-development and team working. As well as studying a number of core modules, students will complete a marketing consultancy project carried out in teams and have the opportunity to undertake a research project, which can be either company-sponsored, or an empirical project in an area of marketing they are passionate about.

This course is designed with senior marketing practitioners to give students up-to-date knowledge and skills in strategic marketing. Students will benefit from an interactive teaching approach by leading international faculty, authors of best-selling marketing texts and of articles in highly ranked journals. Students will develop practical skills through their participation in a marketing consultancy project provided by an external business client, and through international marketing case studies.

Students will have access to master classes with reputable industry partners who provide insight into cutting-edge and innovative marketing techniques and practices. The diverse, multi-national cohort provides an international learning opportunity enabling students to share marketing insight and experience.

Cranfield University's unique, self-contained campus, just one hour from London, offers a friendly postgraduate-focused learning environment, with small class sizes and unrivalled access to lecturers and support staff.

Level Masters
Discipline Business & Management
Duration 12 months
Intakes Jan, Sep
Application Fees GBP 0
Tuition Fees GBP 29670
Campus Main
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Admission Requirements
Language proficiency (minimum)
IELTS 6.5
TOEFL 92
PTE 65
Duolingo Not Required / Waiver
Exam proficiency (minimum)
SAT Not Required / Waiver
ACT Not Required / Waiver
GRE Not Required / Waiver
GMAT Not Required / Waiver
Requirements

Minimum GPA - 70%

Rankings
QS Ranking --
Times Higher Education --
ARWU --
Webometrics --
QS Ranking

QS Quacquarelli Symonds is the world’s leading provider of services, analytics, and insight to the global higher education sector, whose mission is to enable motivated people anywhere in the world to fulfil their potential through educational achievement, international mobility, and career development.

THE Ranking

THE (Times Higher Education) has been providing trusted performance data on universities for students and their families, academics, university leaders, governments and industry, since 2004. We create university rankings to assess university performance on the global stage and to provide a resource for readers to understand the different missions and successes of higher education institutions.

Shanghai Ranking

The Academic Ranking of World Universities (ARWU) was first published in June 2003 by the Center for World-Class Universities (CWCU), Graduate School of Education (formerly the Institute of Higher Education) of Shanghai Jiao Tong University, China, and updated on an annual basis

Webometrics Ranking

The "Webometrics Ranking of World Universities" is an initiative of the Cybermetrics Lab, a research group belonging to the Consejo Superior de Investigaciones Científicas (CSIC), the largest public research body in Spain. CSIC is among the first basic research organizations in Europe. The CSIC consisted in 2006 of 126 centers and institutes distributed throughout Spain.

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