Marketing is an exciting, challenging, and nuanced discipline that touches upon every aspect of life. Almost every company has a marketing department and marketing skills are highly valued in contemporary businesses. The work that marketers do can have a profound impact on society, the economy, the environment and culture.
The MSc Marketing is the gateway to a thriving professional career in marketing. The perfect blend of theory and practice, alongside connections with top employers and industry influencers, will help students to become a knowledgeable marketing postgraduate who will flourish in a changing and dynamic landscape. As a conversion programme, the MSc Marketing will fast-track students' career by offering outstanding and comprehensive training to graduates from non-marketing disciplines.
The programme provides a well-rounded marketing education that fosters the critical and strategic skills to multiply students' career prospects. Students will learn about the global issues as well as the theories, tools, and techniques that connect and shape firms, markets and consumers. Students will also have the flexibility to choose between elective modules to advance their specific marketing interests, such as digital marketing and branding strategy. In the final term, students will work a ‘deep dive’ dissertation for a client to explore real-life solutions to a problem and present and develop their findings.
The programme is approved and accredited by the Chartered Institute of Marketing (CIM), allowing students to gain a professional qualification alongside their degree through the prestigious CIM Accredited Degree programme. Students will be able to take advantage of Lancaster University's award-winning careers team and active alumni network during their time as a student and after their studies.
Lancaster University's highly sought-after graduates now work in client-side companies such as Google, Montblanc, and Uniqlo, as well as agency-side companies, such as MediaCom and AMV BBDO.
| Level | Masters |
| Discipline | Business & Management |
| Duration | 12 months |
| Intakes | Jan, Sep |
| Application Fees | GBP 0 |
| Tuition Fees | GBP 25360 |
| Campus | Main |
| Language proficiency (minimum) | |
| IELTS | 7 |
|---|---|
| TOEFL | 94 |
| PTE | 65 |
| Duolingo | Not Required / Waiver |
| Exam proficiency (minimum) | |
| SAT | Not Required / Waiver |
|---|---|
| ACT | Not Required / Waiver |
| GRE | Not Required / Waiver |
| GMAT | Not Required / Waiver |
Minimum GPA - 75%
146
122
288
--
QS Quacquarelli Symonds is the world’s leading provider of services, analytics, and insight to the global higher education sector, whose mission is to enable motivated people anywhere in the world to fulfil their potential through educational achievement, international mobility, and career development.
THE (Times Higher Education) has been providing trusted performance data on universities for students and their families, academics, university leaders, governments and industry, since 2004. We create university rankings to assess university performance on the global stage and to provide a resource for readers to understand the different missions and successes of higher education institutions.
The Academic Ranking of World Universities (ARWU) was first published in June 2003 by the Center for World-Class Universities (CWCU), Graduate School of Education (formerly the Institute of Higher Education) of Shanghai Jiao Tong University, China, and updated on an annual basis
The "Webometrics Ranking of World Universities" is an initiative of the Cybermetrics Lab, a research group belonging to the Consejo Superior de Investigaciones Científicas (CSIC), the largest public research body in Spain. CSIC is among the first basic research organizations in Europe. The CSIC consisted in 2006 of 126 centers and institutes distributed throughout Spain.
