Marketing is about attracting customers. It’s about identifying a unique product, branding it, and then communicating it in a way that makes customers want it.
Through UNB’s Marketing program, students will learn how to identify, brand, and communicate products and services to customers. Students will explore key areas of marketing, such as public relations, advertising, promotions, product development, pricing, and distribution. Marketing courses focus heavily on entrepreneurship and real-world marketing applications so that students will gain real world experience and perspectives.
At UNB’s Fredericton campus students can specialize in marketing by completing an honours or concentration. Students will have the flexibility to combine Marketing with any other discipline in any other faculty. For example, students could complete an honours in Marketing and a major in Multimedia Studies from the Bachelor of Arts (BA) program.
Learn from top-notch instructors recognized nationally and internationally for teaching and research. The small class sizes mean greater access between students, their instructors, and their peers.
Hands-on learning:
Skills students will acquire:
Level | Bachleors |
Discipline | Business & Management |
Duration | 48 months |
Intakes | Jan, Sep |
Application Fees | CAD 125 |
Tuition Fees | CAD 20158 |
Campus | Fredericton |
Language proficiency (minimum) | |
IELTS | 6.5 |
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TOEFL | 85 |
PTE | 59 |
Duolingo | 115 |
Exam proficiency (minimum) | |
SAT | Not Required / Waiver |
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ACT | Not Required / Waiver |
GRE | Not Required / Waiver |
GMAT | Not Required / Waiver |
Minimum GPA - 75%
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