This course is delivered by the AACSB-accredited Business School, an accreditation attained by fewer than 5% of business schools worldwide. It recognises Bournemouth University's focus on excellence in all areas.
In a world where any given brand sits among millions, it is vital that marketing practitioners stay ahead of the game. Marketing is arguably at the centre of all business activity.
This Master’s degree is a conversion course – ideal for graduates who would like to change subjects or career direction. Incorporating specialist units which explore contemporary issues for today’s marketers, the course is complemented by broader management units to advance students leadership and management skills.
Students will develop their appreciation of the relationship between marketing and the wider sphere of the organisation, and heighten the demand for graduates insights in the industry. The course will cover omnichannel strategy & supply chain management, marketing communications, brand management as well as sustainability and social marketing.
Today’s emphasis on new media marketing means that most marketers are not solely communicating with a local or even national market. Learning in an environment which brings together staff and students from all over the world will give students the edge in the industry to be a future leader in their area of expertise.
Students will also have the option to complete a 30-week work placement.
| Level | Masters |
| Discipline | Business & Management |
| Duration | 16 months |
| Intakes | Jan, Sep |
| Application Fees | GBP 0 |
| Tuition Fees | GBP 15750 |
| Campus | Lansdowne |
| Language proficiency (minimum) | |
| IELTS | 6 |
|---|---|
| TOEFL | 60 |
| PTE | 54 |
| Duolingo | Not Required / Waiver |
| Exam proficiency (minimum) | |
| SAT | Not Required / Waiver |
|---|---|
| ACT | Not Required / Waiver |
| GRE | Not Required / Waiver |
| GMAT | Not Required / Waiver |
Minimum GPA - 60.0%
801-850
401-500
--
742
QS Quacquarelli Symonds is the world’s leading provider of services, analytics, and insight to the global higher education sector, whose mission is to enable motivated people anywhere in the world to fulfil their potential through educational achievement, international mobility, and career development.
THE (Times Higher Education) has been providing trusted performance data on universities for students and their families, academics, university leaders, governments and industry, since 2004. We create university rankings to assess university performance on the global stage and to provide a resource for readers to understand the different missions and successes of higher education institutions.
The Academic Ranking of World Universities (ARWU) was first published in June 2003 by the Center for World-Class Universities (CWCU), Graduate School of Education (formerly the Institute of Higher Education) of Shanghai Jiao Tong University, China, and updated on an annual basis
The "Webometrics Ranking of World Universities" is an initiative of the Cybermetrics Lab, a research group belonging to the Consejo Superior de Investigaciones Científicas (CSIC), the largest public research body in Spain. CSIC is among the first basic research organizations in Europe. The CSIC consisted in 2006 of 126 centers and institutes distributed throughout Spain.
