Students begin Marketing with a foundational understanding of business and its disciplines and scaffold their marketing abilities over two years to create value for the marketplace and open doors to marketing opportunities.
Second-year courses include integrated marketing communications, professional selling, consumer behaviour, design and digital experience, marketing metrics and analysis, retail marketing strategies, e-commerce, business simulations, and entrepreneurship. Students become career-ready and contribute to an organization with a marketing placement.
With a holistic approach to career readiness students take part in Emotional Intelligence, and Work Place Big 5 self-assessments, career fairs, dining etiquette and intense professional development. Students meet regularly with faculty to review customized development plans to pursue relevant personal goals.
Students can enjoy and be challenged by small class sizes where the majority of their professors are full time with both academic and industry experience to develop their talents. They will meet some of their professors. Students' classrooms are well equipped and they engage with applied teamwork, research, time and stress management, presentations, guest speakers, and public speaking.
| Level | Diploma |
| Discipline | Business & Management |
| Duration | 24 months |
| Intakes | Jan, Sep |
| Application Fees | CAD 100 |
| Tuition Fees | CAD 15960 |
| Campus | Kingston |
| Language proficiency (minimum) | |
| IELTS | 6 |
|---|---|
| TOEFL | 78 |
| PTE | 55 |
| Duolingo | 105 |
| Exam proficiency (minimum) | |
| SAT | Not Required / Waiver |
|---|---|
| ACT | Not Required / Waiver |
| GRE | Not Required / Waiver |
| GMAT | Not Required / Waiver |
Minimum GPA - 50%
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