For those who are looking to combine a strong interest in marketing with general business studies, this newly updated BA (Hons) Business and Marketing degree course is for them. It offers a great deal of flexibility as students enter the job market, whether they wish to work in marketing organizations, or marketing departments within large businesses, or work more generally in business, with an extensive knowledge of marketing strategy.
Students will learn the latest in business and marketing with a curriculum that integrates developments in the digital and data environments. They’ll also benefit from University's strong links with the Chartered Institute of Marketing (CIM); the Business School is a CIM Strategic Partner and hosts the regional CIM Club. Learning for professional qualifications is embedded into the curriculum, with the chance to gain a professional CIM qualification within the first year and additional CIM qualifications during the second and final years.
This course uses a mix of teaching methods, including software and practical workshops, lectures, tutorials, individual coursework and groupwork. Students will learn through experiential learning and through live business projects and field trips.
Between the second and final year, students will have the option to study abroad or do a work placement for up to a year. Not only will this give them an amazing experience to talk about but will also give their CV a boost. The University actively encourages and supports students through the Careers and Placements Office and the Hertfordshire Business School Employability team. Students who gain experience through an Internship, may also have the opportunity to have this recognised in their degree title.
The flexibility of this course leaves graduates in a position to take on various business roles within both the public and private sectors or to go on to run their own businesses. Graduates have gone on to work at Amazon UK, Jaguar Land Rover, Hewlett Packard and the Royal Bank of Scotland.
| Level | Bachleors |
| Discipline | Business & Management |
| Duration | 36 months |
| Intakes | Jan, Sep |
| Application Fees | GBP 0 |
| Tuition Fees | GBP 14750 |
| Campus | Main |
| Language proficiency (minimum) | |
| IELTS | 6 |
|---|---|
| TOEFL | 72 |
| PTE | 51 |
| Duolingo | Not Accepted |
| Exam proficiency (minimum) | |
| SAT | Not Required / Waiver |
|---|---|
| ACT | Not Required / Waiver |
| GRE | Not Required / Waiver |
| GMAT | Not Required / Waiver |
Minimum GPA- 60.0%
--
--
747
--
QS Quacquarelli Symonds is the world’s leading provider of services, analytics, and insight to the global higher education sector, whose mission is to enable motivated people anywhere in the world to fulfil their potential through educational achievement, international mobility, and career development.
THE (Times Higher Education) has been providing trusted performance data on universities for students and their families, academics, university leaders, governments and industry, since 2004. We create university rankings to assess university performance on the global stage and to provide a resource for readers to understand the different missions and successes of higher education institutions.
The Academic Ranking of World Universities (ARWU) was first published in June 2003 by the Center for World-Class Universities (CWCU), Graduate School of Education (formerly the Institute of Higher Education) of Shanghai Jiao Tong University, China, and updated on an annual basis
The "Webometrics Ranking of World Universities" is an initiative of the Cybermetrics Lab, a research group belonging to the Consejo Superior de Investigaciones Científicas (CSIC), the largest public research body in Spain. CSIC is among the first basic research organizations in Europe. The CSIC consisted in 2006 of 126 centers and institutes distributed throughout Spain.
